Web page addresses and e-mail addresses turn into links automatically. Lines and paragraphs break automatically. Leave this field blank. MB Innovations releases new weight loss product Slimple. Shaping Beauty issues voluntary nationwide recall of weight loss tea. More research supports calcium and vitamin D for weight loss.
Skip navigation. The Federal Trade Commission today announced a law enforcement initiative stopping national marketers that used deceptive advertising claims to peddle fad weight- loss products, from food additives and skin cream to dietary supplements.
The FTC will make these funds available for refunds to consumers who bought Sensa. The agency also announced charges against the marketers of two other products that made unfounded promises:. Refund administration for consumer redress takes time, and the FTC is in the process of determining how best to provide redress in each case. When information becomes available regarding consumer refunds in these cases, it can be found here.
They provide the powder in twelve flavors, and have marketed it through radio and print advertisements, retail chains such as Costco and GNC, a promotional book, television ads and infomercials, Home Shopping Network, ShopNBC, telemarketing, and the Internet. Alan Hirsch with deceptive advertising for making unsubstantiated claims about Sensa.
The FTC also charged that the defendants failed to disclose the fact that some consumers were compensated for their endorsements of Sensa.
The agency also alleged that Dr. Hirsch — who conducted two of the studies cited in the ads and wrote a promotional book about Sensa — gave expert endorsements that were not supported by scientific evidence, and provided the means for the other defendants to deceive consumers. The defendants falsely cited Dr. The defendants also allegedly misrepresented their role in a third study.
Under the order, the defendants are barred from making weight-loss claims about dietary supplements, foods, or drugs, unless they have two adequate and well-controlled human clinical studies supporting the claims; making any other health-related claim unless it is supported by competent and reliable scientific tests, analyses, research, or studies; and misrepresenting any scientific evidence. They also must disclose any material connections with the endorsers of a product or program, as well as with anyone conducting or participating in a study of the product or program.
Hirsch is also barred under the order from providing expert endorsements unless he relies on both competent and reliable scientific evidence and his own expertise. And he is barred from providing to others studies, promotional materials, endorsements, or other means for deceiving consumers. If it is later determined that the financial information the defendants gave the FTC was false, the full amount of their judgment will become due.
Individual results will vary. Taking into account their baseline metabolic characteristics and the 2,,calorie diet plan they followed, the weight loss achieved equates to an additional calories blocked per day. While the study subjects achieved their dramatic weight loss without the addition of a prescribed exercise program, adding a sensible exercise regimen to your healthy lifestyle should only enhance your results.
These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.
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